To participate in The Honest Company IPO, you have two choices: attempt to acquires HNST shares before they become available to the general public or buy them on the first day of trading along with everyone else. Both approaches have their pros and cons.
Full Answer
How do I buy HNST stocks?
Research the stock. Find the stock by name or ticker symbol – HNST – and research it before deciding if it's a good investment for you. Purchase now or later. Buy your desired number of shares with a market order or use a limit order to delay your purchase until the stock reaches a desired price.
Should you buy HNST shares pre-IPO?
It’s possible for you as a retail investor to pick up HNST shares pre-IPO. If everything runs smoothly, a pre-IPO stock will give you a big advantage as public sentiment may substantially bid up shares on the first trading day. That said, it’s difficult for regular folks to gain access to such opportunities.
Should momentum investors consider HNST (HNST) stock now?
The financial health and growth prospects of HNST, demonstrate its potential to underperform the market. It currently has a Growth Score of B. Recent price changes and earnings estimate revisions indicate this stock lacks momentum and would be a lackluster choice for momentum investors.
How much did HNST raise in its IPO?
(HNST) raised $400 million in an IPO on Wednesday, May 5th 2021. The company issued 25,800,000 shares at $14.00-$17.00 per share.
Is HNST stock a buy?
Out of 8 analysts, 2 (25%) are recommending HNST as a Strong Buy, 2 (25%) are recommending HNST as a Buy, 3 (37.5%) are recommending HNST as a Hold, 1 (12.5%) are recommending HNST as a Sell, and 0 (0%) are recommending HNST as a Strong Sell. What is HNST's earnings growth forecast for 2022-2024?
Where can I buy Honest Company shares?
Buy The Honest Company shares from these brokeragesNameAsset typesMinimum depositeToroStocks, ETFs, Cryptocurrency$10SoFi InvestStocks, ETFs, Cryptocurrency$1Vanguard Personal AdvisorStocks, Mutual funds, ETFs$0RobinhoodStocks, Options, ETFs, Cryptocurrency$02 more rows
What is happening with the honest company?
brand body lotion. Honest Co. plunged more than 20% in early trading after the consumer-goods company issued a disappointing forecast for revenue, triggering the first ratings downgrades for the stock since its IPO in May 2021.
Is the honest company publicly traded?
In April 2021, The Honest Company officially filed for an initial public offering. The company began trading under ticker symbol HNST on May 5, 2021 with shares being traded on the Nasdaq stock exchange.
Will HNST stock go up?
The 7 analysts offering 12-month price forecasts for Honest Company Inc have a median target of 4.00, with a high estimate of 12.00 and a low estimate of 3.00. The median estimate represents a +49.53% increase from the last price of 2.68.
Is honest stock worth buying?
HNST has a D grade for Growth and an F grade for Sentiment, which are in sync with analysts' expectation that its EPS will remain negative in fiscal 2021 and 2022. HNST is ranked #65 of 70 stocks in the Consumer Goods industry. Beyond what I have stated above, we have also given HNST grades for Value and Stability.
Is Honest Company a buy or a sell?
Honest has received a consensus rating of Hold. The company's average rating score is 2.44, and is based on 5 buy ratings, 3 hold ratings, and 1 sell rating.
Does Jessica Alba own honest?
Actress turned entrepreneur Jessica Alba co-founded the nontoxic-household-goods startup The Honest Company in 2011. The business began largely as an e-commerce subscription service for diapers and baby wipes but now sells over 100 products. Honest raised $100 million at a $1.7 billion valuation in 2015.
Is honest profitable?
Consensus from 9 of the American Personal Products analysts is that Honest Company is on the verge of breakeven. They anticipate the company to incur a final loss in 2022, before generating positive profits of US$617k in 2023. So, the company is predicted to breakeven approximately 2 years from now.
Will Honest Company pay dividends?
HONEST COMPANY (NASDAQ: HNST) does not pay a dividend.
What is the ticker symbol for The Honest Company?
Honest (HNST) Reports Q1 Loss, Misses Revenue Estimates Honest (HNST) delivered earnings and revenue surprises of -6.67% and 0.07%, respectively, for the quarter ended March 2022.
What is Honest IPO?
The IPO values Honest at $1.44 billion. Honest, which counts the likes of Lightspeed, Fidelity and General Catalyst among its backers, sells products including diapers, nursing pillows, vitamins and non-toxic household products.
Is Honest a buy right now?
9 Wall Street analysts have issued "buy," "hold," and "sell" ratings for Honest in the last year. There are currently 1 sell rating, 3 hold ratings...
When is Honest's next earnings date?
Honest is scheduled to release its next quarterly earnings announcement on Friday, August 12th 2022. View our earnings forecast for Honest .
How were Honest's earnings last quarter?
The Honest Company, Inc. (NASDAQ:HNST) released its quarterly earnings results on Friday, May, 13th. The company reported ($0.16) EPS for the quart...
What guidance has Honest issued on next quarter's earnings?
Honest issued an update on its first quarter 2022 earnings guidance on Thursday, April, 21st. The company provided earnings per share (EPS) guidanc...
What price target have analysts set for HNST?
9 brokerages have issued 1 year price targets for Honest's stock. Their forecasts range from $5.00 to $14.50. On average, they anticipate Honest's...
Who are Honest's key executives?
Honest's management team includes the following people: Mr. Nikolaos A. Vlahos , CEO & Director (Age 54, Pay $4.92M) ( LinkedIn Profile ) Ms. Je...
Who are some of Honest's key competitors?
Some companies that are related to Honest include PC Connection (CNXN) , ContextLogic (WISH) , Dingdong (Cayman) (DDL) , MYT Netherlands Parent...
When did Honest IPO?
(HNST) raised $400 million in an initial public offering on Wednesday, May 5th 2021. The company issued 25,800,000 shares at $14.00-$17.00 per shar...
What is Honest's stock symbol?
Honest trades on the NASDAQ under the ticker symbol "HNST."
About Honest
The Honest Company, Inc. manufactures and sells baby, personal, and beauty care products. It offers products in the areas of diapers, bath, body, beauty, cleaning, gifts, kids, and clothing.
3.4 Analyst's Opinion
Honest has received a consensus rating of Buy. The company's average rating score is 2.78, and is based on 7 buy ratings, 2 hold ratings, and no sell ratings.
Is Honest a buy right now?
9 Wall Street equities research analysts have issued "buy," "hold," and "sell" ratings for Honest in the last year. There are currently 2 hold ratings and 7 buy ratings for the stock. The consensus among Wall Street equities research analysts is that investors should "buy" Honest stock. View analyst ratings for Honest or view top-rated stocks.
Are investors shorting Honest?
Honest saw a drop in short interest in the month of January. As of January 31st, there was short interest totaling 5,360,000 shares, a drop of 24.0% from the January 15th total of 7,050,000 shares. Based on an average trading volume of 2,120,000 shares, the short-interest ratio is currently 2.5 days.
When is Honest's next earnings date?
Honest is scheduled to release its next quarterly earnings announcement on Wednesday, March 2nd 2022. View our earnings forecast for Honest.
How were Honest's earnings last quarter?
The Honest Company, Inc. (NASDAQ:HNST) posted its earnings results on Wednesday, November, 10th. The company reported ($0.06) EPS for the quarter, meeting the Thomson Reuters' consensus estimate of ($0.06). The firm earned $82.65 million during the quarter, compared to analyst estimates of $80.92 million. View Honest's earnings history.
What price target have analysts set for HNST?
9 brokers have issued 12-month price targets for Honest's shares. Their forecasts range from $9.00 to $19.00. On average, they expect Honest's share price to reach $14.06 in the next twelve months.
What is Benzinga's weighted scale?
For brokerage reviews, Benzinga created a weighted scale based on the following criteria: usability, services offered, customer service, education, research, mobile app, account minimums and fees. We aim to provide the most up-to-date, impactful and trustworthy reviews. For an in-depth look at our process, read the full methodology process.
How much did the honest company raise?
Notably, the firm raised $200 million on June 7, 2018, with L Catterton as the lead investor.
Is Honest stock going public?
As a recent filing, Honest stock – which will trade under the ticker symbol HNST – does not yet have an official date on the IPO calendar. However, rumors have long circulated that the company founders wanted to go public.
Why is it important to know your share count?
Decide how many shares you want. Deciding your share count is important because it determines your profitability potential.
Can I buy HNST pre IPO?
It’s possible for you as a retail investor to pick up HNST shares pre-IPO. If everything runs smoothly, a pre-IPO stock will give you a big advantage as public sentiment may substantially bid up shares on the first trading day. That said, it’s difficult for regular folks to gain access to such opportunities.
Is pre IPO risky?
Though the profitability potential is high, pre-IPO has risks because anything can happen between now and the public release date. On the other hand, if you know how to buy stocks, the process of buying shares on their debut is identical. You can review the key points below. Pick a brokerage.
Who is the founder of the honest company?
That’s exactly the situation with The Honest Company. Founder Jessica Alba, a Hollywood A-lister, initially looked for safe, environmentally friendly and affordable care products for her own children. Discovering huge safety gaps in the industry, Alba lobbied for greater government oversight.
What are Johnson and Johnson products?
Johnson & Johnson researches and develops, manufactures, and sells a range of products in the health care field worldwide. It operates through three segments: Consumer Health, Pharmaceutical, and Medical Devices. The Consumer Health segment offers baby care products under the JOHNSON'S and AVEENO Baby brands; oral care products under the LISTERINE brand; skin health/beauty products under the AVEENO, CLEAN & CLEAR, DR. CI:LABO, NEUTROGENA, and OGX brands; acetaminophen products under the TYLENOL brand; cold, flu, and allergy products under the SUDAFED brand; allergy products under the BENADRYL and ZYRTEC brands ; ibuprofen products under the MOTRIN IB brand; smoking cessation products under the NICORETTE brand; and acid reflux products under the PEPCID brand. This segment also provides women's health products, such as sanitary pads and tampons under the STAYFREE, CAREFREE, and o.b. brands; wound care products comprising adhesive bandages under the BAND-AID brand; and first aid products under the NEOSPORIN brand. The Pharmaceutical segment offers products in various therapeutic areas, including immunology, infectious diseases, neuroscience, oncology, pulmonary hypertension, and cardiovascular and metabolic diseases. The Medical Devices segment provides electrophysiology products to treat cardiovascular diseases and neurovascular care products to treat hemorrhagic and ischemic stroke; orthopaedics products in support of hips, knees, trauma, spine, sports, and other; advanced and general surgery solutions that focus on breast aesthetics, ear, nose, and throat procedures; and disposable contact lenses and ophthalmic products related to cataract and laser refractive surgery under the ACUVUE brand. The company markets its products to general public, and retail outlets and distributors, as well as distributes directly to wholesalers, hospitals, and health care professionals for prescription use. Johnson & Johnson was founded in 1886 and is based in New Brunswick, New Jersey.
What is Snapchat app?
The company offers Snapchat, a camera application with functionalities, such as Camera, Communication, Snap Map, Stories, and Spotlight that enable people to communicate through short videos and images.
What is the grooming segment?
The Grooming segment provides female and male blades and razors, pre- and post-shave products, and other shave care products; and appliances that include electric shavers and epilators under the Braun, Gillette, and Venus brands.
What is the Honest Company?
What we know about the The Honest Company IPO. Based in Los Angeles, The Honest Company produces consumers goods like household cleaners, diapers and beauty items. The company has reportedly seen its sales increase by 30% during the pandemic.
Where is Snap headquartered?
and changed its name to Snap Inc. in September 2016. Snap Inc. was founded in 2010 and is headquartered in Santa Monica, California.
Where is Johnson and Johnson located?
Johnson & Johnson was founded in 1886 and is based in New Brunswick, New Jersey.
Who is Dawn Daniels?
Dawn Daniels is a publisher with Finder, based out of Oregon. Her background includes editing more than 40 published books, including books on personal finance and meditation. In her spare time, Dawn enjoys hiking ridiculous distances and collapsing in exhaustion.
The Honest Company Financial History
Under its filing, The Honest Company sought a $100 million valuation. At the time, it did not reveal how many shares it will offer nor their price range. But you should be aware that the $100 million tag may be a placeholder that may change as more information comes into view.
The Honest Company Potential
While no one can guarantee the profitability of a public market debut, The Honest Company checks off multiple boxes regarding what young investors look for in an organization. First, as countless studies have proven, millennials are willing to pay more for sustainable products.
How to Buy The Honest Company (HNST) Stock
If you know how to buy stocks, the process of buying shares on their debut is identical. You can review the key points below.
An Honestly Good Opportunity
By solving a critical problem that parents of young children face daily, The Honest Company positioned itself as a leader in holistic, sustainable childcare products. Further, Honest stock appeals to young investors coming of age as they take environmental and social concerns much more seriously than prior generations.
Methodology
For brokerage reviews, Benzinga created a weighted scale based on the following criteria: usability, services offered, customer service, education, research, mobile app, account minimums and fees. We aim to provide the most up-to-date, impactful and trustworthy reviews. For an in-depth look at our process, read the full methodology process.
The Honest Company, Inc. - Hold
Zacks' proprietary data indicates that The Honest Company, Inc. is currently rated as a Zacks Rank 3 and we are expecting an inline return from the HNST shares relative to the market in the next few months. In addition, The Honest Company, Inc.
Style Scorecard
The Zacks Equity Research reports, or ZER for short, are our in-house, independently produced research reports.
Chart for HNST
The Honest Company is a digitally-native, mission-driven brand focused on leading the clean lifestyle movement, creating a community for conscious consumers and seeking to disrupt multiple consumer product categories. They have been dedicated to developing clean, sustainable, effective and thoughtfully designed products.
Introduction
The Honest Company was founded in 2011 by Hollywood actress Jessica Alba and makes personal care and baby items. In 2013 the company had sales of just over $50 million and has increased that 6 fold by the end of 2020 to over 300 million.
Thesis
I show through calculation of book value, modeling discounted cash flows, and by performing a peer review that The Honest Co. is trading below its intrinsic value and is a buy while priced below $14.18 (the intrinsic value of the stock).
Detailed Calculations
To calculate book value I divided the shareholder's equity listed in the (TTM) column of HNST's financial pages on Seeking Alpha's website ( available here) by the number of shares outstanding (listed on the same page). Specifically, I divided -236.8 million by 34.1 million for a book value of -$6.94.
Discussion
At first glance I really didn't care for the management team. And that was going to make it a very hard sell for me to get behind this stock. The website is full of people who look like they are out of Hollywood and the last place they would be caught was a corporate America conference room.
Potential Issues
The largest issue for this company is that it does not capitalize on its digital properties and continues to rely so heavily on its third party retailers (Target ( TGT ), Walmart ( WMT ), and Amazon ( AMZN )). By relying on these third parties HNST is forced to keep its margin low (34% at the time of writing).
Conclusion
After computing the book value, modeling discounted cash flows, performing a peer review, and doing a deep dive on the company's management team, I think this stock is a strong buy while priced under $14.18.