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what is happening to peloton stock

by Andy Mayer Published 3 years ago Updated 2 years ago
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Peloton’s stock (NASDAQ: PTON) fell by almost 15% in Wednesday’s trading, after the company said that it would be carrying out voluntary recalls of its treadmill machines – the Tread+ and Tread over safety issues, offering users a full refund.

Full Answer

Can peloton survive a recession?

With a cumulative net loss of $1. 9 billion over the past four quarters, many investors are unsurprisingly concerned that Peloton simply won't be able to survive for much longer, especially if the U. S. enters a recession as many expect we might.

Who are peloton's competitors?

If you need more convincing of just how exceptional Peloton's offering is, then look at a direct competitor like Nautilus. The maker of exercise equipment under the Nautilus and Bowflex monikers (among others) has been around since the mid-1980s.

How many classes do you get with peloton?

The company's 7 million members have access to an unlimited number of classes ranging from 11 different disciplines, including cycling, strength, and yoga. Some of Peloton's instructors have become celebrities thanks to their huge followings. And the business has found a way to create a strong sense of community.

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Why is Peloton stock dropping?

However, Peloton's connected fitness products revenue declined by 42% to $594.4 million. With COVID-19 case counts moderating, more people are returning to gyms and fewer people are now buying the company's in-home exercise equipment.

Will Peloton stock ever recover?

A new investor or set of investors will be wasting their money. Even if they can buy shares at a discount, Peloton's business model is so flawed that the company cannot recover. Peloton's shares trade near $17, down from a 52-week high of $129.70.

Is Peloton a buy now stock?

After its big run in 2020, Peloton stock's Relative Strength Rating has taken a big hit as more people return to gyms and in-person fitness classes. PTON stock now has an RS Rating of 2 out of a best-possible 99.

What is going to happen to Peloton?

Peloton will lay off 2,800 employees and replace its CEO, cofounder John Foley. It's a stunning turnaround for a company that became a Wall Street darling during the pandemic. But increased competition and the return to gyms has hurt Peloton's business in recent months.

What happens to stock when a company is bought?

If the buyout is an all-cash deal, shares of your stock will disappear from your portfolio at some point following the deal's official closing date and be replaced by the cash value of the shares specified in the buyout. If it is an all-stock deal, the shares will be replaced by shares of the company doing the buying.

Will Peloton stock continue to drop?

Year-to-date in 2022, Peloton's stock has continued to drop as per the chart below. In the first month or so of this new year, PTON's shares fell by -25.3%. Peloton's shares performed badly on both an absolute and relative basis, given that the S&P 500 only decreased by -4.5% during the same time period.

Is it time to buy PTON?

(NASDAQ:PTON) is the largest fitness platform in the world. The stock's price has dropped by 87% to $22 per share from its record high in December 2020. Now, it is the time to buy the future. The only thing that has been considered in most analysis is the pandemic.

Does Amazon own Peloton?

Amazon is rumored to be preparing a bid for fitness company Peloton, but the deal would likely be a bad idea for the Seattle-based company.

Has Peloton made a profit?

The company has lost $815 million in the first half of 2022, more than it has lost in the past five years combined. The net loss for Peloton for the first fiscal half-year of 2022 (which runs from July 2021 through ... [+]

What is the Peloton controversy?

The controversial ad, “the Gift that Gives Back,” featured an attractive family during the holidays with the husband surprising his wife with a Peloton exercise bike. The backlash was swift and brutal, causing the company's stock to lose $1.5 billion in value at one point.

What happens to Peloton bikes if Peloton goes out of business?

There's no penalty for canceling the subscription. Peloton will just take the bike back at no cost. A pile of used bikes could create an inventory problem for the connected fitness guru.

What is a peloton?

Peloton (NASDAQ: PTON) is an at-home fitness company that sells connected exercise bikes and treadmills and related fitness subscriptions. The stock is up over 4x year-to-date, as the Covid-19 pandemic and related lockdowns caused people to stop going to gyms and fitness centers and work out from home, causing demand for the company’s products and services to soar. Peloton now trades at about 8x projected FY’21 revenues, ahead of Apple (NASDAQ:AAPL) which trades at about 6.5x. Does this make sense? We think it does. In this analysis, we take a look at the company’s financials, future prospects, and valuation. See our interactive analysis Peloton (PTON) Valuation: Expensive Or Cheap? for more details. Parts of the analysis are summarized below.

Where is Peloton manufactured?

Firstly, Peloton faces significant supply constraints at the moment. While a new manufacturing facility in Taiwan is likely to begin production at the end of the year, the company is still likely to miss out on some potential holiday demand.

Is Peloton on the Nasdaq?

Secondly, Peloton was recently added to the Nasdaq 100 stock index. This move results in higher demand for the stock from index funds tracking the Nasdaq. Thirdly, the company announced last week that it would be acquiring Precor – one of the world’s largest commercial fitness equipment suppliers.

Does Peloton sell to individuals?

While Peloton sells primarily to individuals, it also has some exposure to the commercial and hospitality markets. Peloton’s Financials. Peloton has been growing quickly. Revenues rose from about $440 million in FY’18 (fiscal year ends June) to about $1.83 billion in FY’20, – an annual rate of over 100%.

Is Peloton profitable?

With Revenue projected to double this year, Peloton appears to be on track to turn profitable. Peloton’s Valuation.

Is Peloton a good fitness program?

Favorable Experience For Users: The overall experience of spin classes and fitness lessons are highly dependent on the quality of instruction, and Peloton’s team of instructors have obtained celebrity-like fame. This is a big positive, as Peloton’s model scales well compared to physical fitness classes. The economics of owning a Peloton also compare favorably with gym memberships and spin classes. The average monthly cost of just a gym membership was about $58 in the U.S. in 2018, while Peloton’s connected program costs $39 a month and can also be shared among family members.

What happened

The news at Peloton Interactive ( PTON -5.64% ), a one-time darling of the pandemic trade, went from bad to worse on Thursday, as media reports described first a planned layoff of 41% of the company's sales and marketing staff -- and then a shutdown of production.

So what

Yesterday, reports from Business Insider of a Peloton plan to lay off 41% of its sales and marketing staff had no immediate impact on Peloton's stock price -- to the contrary, the shares gained more than 5%, presumably on hopes that layoffs would cut costs and boost profits at the exercise bike maker.

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PTON Disappoints on Both Top and Bottom Lines

Peloton Interactive’s quarterly revenue of $805.2 million showed a 6% year-over-year growth and exceeded the company’s prior guidance for $800 million. However, PTON stock investors expected $808.9 million revenue, or a 6.7% annual growth.

Weak Margins, Ballooning Operating Expenses Weigh on PTON stock

Peloton Interactive’s gross margins are going down, and they could remain depressed for much longer.

Buy the Dip or Bail Out on Peloton Stock?

Peloton stock may still have a place in a long-term-growth-oriented growth portfolio given its sustained double-digit growth rates in subscribers. Gross margins expand as subscriptions rise to form a significant component of total revenue. Right now, margins remain under pressure as price cuts drop hardware sales margins to around 7%.

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