Also called book or text, this type of paper is made specifically for print. This type of stock is typically used for flyers, brochures, and posters. The thickness of this stock is measured in pounds (lb.), called the basis weight.
Full Answer
What are the different types of print stock?
We offer two types of stocks, paper and cardstock, each with varying thickness and optional coating choices. Also called book or text, this type of paper is made specifically for print. This type of stock is typically used for flyers, brochures, and posters.
What kind of paper is used to print flyers?
The thicker the paper, the higher the gsm. Here are the common types of paper flyers are usually printed on: Silk. Made from bounded silk fibres, this paper is a luxurious choice. With a subtle sheen, it has a slightly shiny appearance and is a popular choice for flyers.
How to choose a flyer for your business?
The material a flyer is printed on matters, as it can help you achieve your marketing objectives. For example, if you want flyers to raise awareness of a luxury brand, printing on a thicker paper will help add a quality feel. Remember, the thickness of a paper determines its weight, which is measured in gsm (grams per square metre).
Is it worth it to print on a heavier stock?
Printing on a heavier stock is more expensive to print, and more expensive to ship. If you have to send 5,000 flyers or carry 5,000 flyers the weight is a real consideration. If it won't increase the perception and ultimately sales of your company than you're wasting resources by using a more expensive paper.
What does stock mean in printing?
Text stock is the paper you're used to seeing in desktop printers. Thinner, looser and more flexible, it is used as the paper inside a book. Cover stock and text stock really have nothing to do with books although they use those terms.
What paper stock is used for flyers?
Silk paper is the most common paper finish for flyers. It is a great midway ground between full on glossy and very matt. This means that silk gives your flyers some vibrancy but also has some of the easy reading benefits of matt, uncoated paper.
What does stock mean in paper?
Card stock, also called cover stock and pasteboard, is paper that is thicker and more durable than normal writing and printing paper, but thinner and more flexible than other forms of paperboard.
What is print cardstock?
Cardstock: Cardstock printer paper is thicker than ordinary paper. Its thickness and durability mean it's often used to create paper menus, postcards and invitations. Cardstock can be coated or uncoated, depending on the project.
What is regular paper stock?
The 80 lb card stock is the most common weight of card stock, and is used for DIY invitations, card making, scrapbooking, flyers, post cards, die-cutting, menus, craft projects, program, and business cards. If you are needing to fold the 80 lb cardstock, we would recommending scoring the stock before folding it.
What are the different paper stocks?
Paper Stock Grades, Finish and Weight FAQ#'sgsmPaper Stock20lb75.2 g/m2Bond/Writing/Ledger50lb75.2 g/m2Book/Text/Offset24lb90.3 g/m2Bond/Writing/Ledger60lb90.3 g/m2Book/Text/Offset18 more rows
How do you print on card stock?
How to print on thick paper/cardstockOpen your document and select File > Print.Before sending your document to print, select Properties which will open your printer's driver settings.Find the Paper Settings tab, this will allow you to select various media types that your printer can handle.Select your Paper Type.More items...•
Can you print on cover stock?
You can print on cardstock. Regular paper is fine for printing directions, paperwork and recipes, but when you're planning a special party, creating your own business cards, announcing the arrival of a new child or otherwise sharing a really important message, sheets of flimsy printer paper just won't do.
What is the difference between cover stock and cardstock?
Card stock is typically smooth to the touch and is measured and sold according to its basis or pound weight. This measurement is equivalent to the weight of 500 sheets of 20-by-26 inch paper. Cover stock, on the other hand, is often coated and textured, and is typically measured by caliper, or thickness, in points.
What is the difference between photo paper and cardstock?
Prints are vibrant and true to color. Photo paper will generally last longer than a card stock print (if you or guests intend to keep the invitation as a memento), as card stock may fade faster. Photo paper is better designed to withstand time.
What size is card stock paper?
12x12 inches: This size is most often found in card stock and is often used for different paper crafting techniques such as scrapbook work and die cutting.
What kind of paper is cardstock?
Cardstock (card stock) is a type of paper that is thicker, heavier, and sturdier than regular or standard paper.
How effective are UPS flyers?
Printed flyers are an easy and effective way to raise awareness of your message, brand or cause. Let The UPS Store help you spread the word. Socialize a sales promotion to your customers, make an announcement at work or school , or amplify a cause or charity.
What is digital printing?
Digital printing is a process that allows printing directly from an electronic or digital file to a toner- or ink-based printer. This is a high-quality, cost-effective manner for producing documents in small quantities with a quick turnaround time.
Does UPS print flyers?
The UPS Store can professionally print high-quality flyers and pamphlets for whatever your need may be. Flyer printing services include: Full-color. Black-and-white. Variety of sizes. Assortment of papers.
What is cover stock used for?
Cover stock is great for postcards, bookmarks, hang-tags, and anything that needs stiff, heavy paper.
What is the difference between cover stock and text stock?
When you're talking about weight and thickness of paper, you can understand the difference with the terms cover and text stock. Cover stock is thicker paper that is often used as covers for books. We aren't talking hardcover books - but more like paperback or softcover books, greeting cards, and the like. Text stock is the paper you're used to seeing in desktop printers. Thinner, looser and more flexible, it is used as the paper inside a book. Cover stock and text stock really have nothing to do with books although they use those terms. Cover stock is great for postcards, bookmarks, hang-tags, and anything that needs stiff, heavy paper. Text stock can be made into brochures, flyers, mailers and notepads.
How does the brightness of a paper affect the color of a print?
The brightness of the paper affects contrast and impacts how readable print appears - the brighter the paper the more readable it will be. Brighter papers also display ink colors more accurately, vibrantly and purely, as the less bright papers are yellower, muddying the colors somewhat.
How does paper affect printing?
Paper can have an impact on the price of any printed piece. A more expensive paper can add quite a bit to the total cost of a printing project, especially if you are printing large quantities. Ultimately you will need to choose a paper that works for your budget. Our advice: pick a paper for function first - it won't matter that your piece looks great if it doesn't perform, hold up, or hits you with hidden mailing or shipping costs because it's too heavy. The standard papers available on our ordering pages are high quality and good value papers that print well for the majority of projects. You can also dig deeper into this topic and see how paper choice affects specific printed products. Learn more from Which Paper Should I Use? .
Why is paper choice important?
Paper choice is maybe the single most important decision you'll make when it comes to creating a great printed piece. It can have as much impact on the final product as ink and the design. It affects how, when, and where the printed piece can be used. It can also have a significant effect on price at higher quantities.
What are the characteristics of standard paper?
The primary features that you need to know about when ordering standard printing papers are weight, finish and shininess. In most cases, weight corresponds to thickness and stiffness. The higher the weight the thicker and stiffer the paper. Text stocks are regular paper and cover stocks are like thin cardboard. More details below. Papers are either coated or uncoated. Uncoated paper is non-reflective like printer paper. Coated papers have dull/matte or gloss finishes. Dull/matte stocks are smoother and more refined than uncoated, but not shiny like gloss papers. The coated papers produce sharper and more vibrant printing. Learn more about these key paper attributes below. If your print job is pretty standard and has no special effects or options, our standard house paper stocks will more than meet your needs. We use high quality papers and simply don't carry low quality paper stocks so you don't have to worry about getting burned with cheap paper. However, if you want to stand out, just use something different, have special requirements or will be mailing your piece, please read on and learn the fundamentals of choosing the right paper stock, and let us work with you find the best paper for your project.
Why do flyers need to be printed on thicker paper?
For example, if you want flyers to raise awareness of a luxury brand , printing on a thicker paper will help add a quality feel. Remember, the thickness of a paper determines its weight, which is measured in gsm (grams per square metre). The thicker the paper, the higher the gsm.
What type of paper is used for flyers?
Here are the common types of paper flyers are usually printed on: Silk. Made from bounded silk fibres, this paper is a luxurious choice. With a subtle sheen, it has a slightly shiny appearance and is a popular choice for flyers. Gloss. With a bold shiny coating, gloss paper offers a more polished finish than silk.
What is the best finish for flyers?
As well as these common paper types, here are a number of popular paper finishes that you can usually choose between: 1 Laminated. Add shine and protection to your flyer design with a laminated finish. It not only grasps the attention of your recipients but adds a retainable quality. 2 Spot UV. Making an impact is easy with a Spot UV finish, which uses a special coating to highlight key elements of your flyer to dazzling effect.
What is a spot UV finish?
Spot UV. Making an impact is easy with a Spot UV finish, which uses a special coating to highlight key elements of your flyer to dazzling effect. Now that you know the basics about flyers, get started on printing them with Solopress.
What is kraft paper?
Kraft. Made from 100% recycled paper, kraft paper gives off a rustic vibe. Commonly, this paper type is used for flyers that are concerned with green-related matters, as its production is environmentally-friendly.
What type of paper is used for no label?
For a transparent, “no label” look, you should use our Clear BOPP Label paper stock. It is made with gloss laminated clear polypropylene that is ideal for products exposed to water, oil, moisture or refrigeration. White ink may be applied underneath all areas for a solid opaque color. Similarly, this label is not ideal for writing on.
What is a BOPP label?
White BOPP label is a gloss laminated white polypropylene self-adhesive label. This paper stock is perfect for products that are usually exposed to water, oil, moisture or refrigeration. The material has a subtle pearly white finish and is tear-proof, waterproof, and resistant to oil. Unfortunately, it’s not ideal for writing on.
What is the biggest size for a flyer?
The biggest of the four is 12 inches by 18 inches. This is the best choice for flyers that need to fit a lot of information, but it will cost more to print on paper this size because there’s more surface area and because you won’t be able to print it at home.
What size is a trifold brochure?
The next most popular is 8.5 inches by 14 inches, which is slightly longer while retaining the same width as most consumer printer paper. This makes it a great choice for tri-fold brochures since you have more space to show information but can still print in a regular consumer printer.
What is the average size of a brochure?
One of the most popular brochure sizes is 8.5 inches wide by 11 inches long. It’s the most popular because it’s one of the most common paper sizes in the world–which means its widely available to the average consumer like yourself. Plus, most consumer printers can handle brochures this size.
How To Pick The Right Paper Weight And Finish
Once you have an eye-catching flyer design, the paper type can make or break the overall effect that you are trying to achieve. In fact, your selected paper weight and finish sends just a strong a message as the content and flyer design. Done right, you can quickly give prospective customers a high quality impression of your brand.
Flyer Weight
Outside of the US, paper weight is measured in GSM which stands for grams per square metre. However, in the US, paper is measured in pounds and it is determined by measuring 500 sheets (a ream).
Type Of Paper Used For Printing Flyers
The paper finish is another important design consideration for your flyer. You have three choices which depend on whether you want a matt, silk or a glossy finish.
What are the different types of finishes on stock?
There are basically 3 or 4 types of general finishes on stock without getting into texture finishes such as laid or linen... Newsprint/Craft/etc. : These are low-end raw papers used more for utility purposes. Customarily not used for consumer level marketing materials. Newsprint obviously refers to newspapers to give you an idea of quality.
What is offset paper?
Newsprint obviously refers to newspapers to give you an idea of quality. Offset : a general uncoated raw paper. This is sometimes referred to as "bond" at the consumer level and would be in line with average every day copier or writing paper.
Do postcards have to be on cover stock?
Postcards are often printed on cover stock, just to give you an idea. When considering stock weights there are a couple things to think of.... Heavier text weight stock will help ensure you can't read through the stock (you know you read side A but can also slightly see side B on the back at the same time).
What Is A Booklet?
Booklets are a little confusing because some people often use the word “brochure” to describe a multi-page brochure, which is essentially a booklet. However, what makes booklets stand out is that typically, brochures are folded while booklets are bound and consist of multiple pages.
What Is A Brochure?
Let’s talk about brochures. Often known as pamphlets, they distinguish themselves from flyers and leaflets because they tend to be folded. You’re probably most familiar with the trifold brochure, but feel free to explore our other folding options which are available in different sizes.
What Is A Flyer?
Now that you know about booklets and brochures, let’s discuss flyers. Flyers are sometimes known as handbills or posters, and they are one of the most popular print marketing products. They are inexpensive and easy to distribute wherever.
What Is A Leaflet?
A leaflet is very similar to a flyer, so we understand why it can be hard to tell the difference. In most instances, leaflet is just a synonym for flyer, but some printers and designers say there are some differences between the two.
