Stock FAQs

what drives a company stock price

by Eddie Schultz Sr. Published 3 years ago Updated 2 years ago
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Key Takeaways

  • Stock prices are driven by a variety of factors, but ultimately the price at any given moment is due to the supply and demand at that point in time in ...
  • Fundamental factors drive stock prices based on a company's earnings and profitability from producing and selling goods and services.
  • Technical factors relate to a stock's price history in the market pertaining to chart patterns, momentum, and behavioral factors of traders and investors.

Stock prices are driven by a variety of factors, but ultimately the price at any given moment is due to the supply and demand at that point in time in the market. Fundamental factors drive stock prices based on a company's earnings and profitability from producing and selling goods and services.

What factors affect stock price?

a. Supply and demand factors The demand and supply of any stock are one of the prime factors that affect stock prices. If the supply of a stock is less and the demand for it is more, then it will push the share prices to go up and vice versa.

What makes the stock market go up and down?

  • Supply and Demand
  • Investor Sentiment and Current Events
  • The Economy

Why do stock prices go up and down?

Stock prices go up and down based on supply and demand. When people want to buy a stock versus sell it, the price goes up. If people want to sell a stock versus buying it, the price goes down. Forecasting whether there will be more buyers or sellers of a certain stock requires additional research, however. Buyers are attracted to stocks for any number of reasons, from low valuation to new ...

What influences stock prices?

What Factors Move Stock Prices?

  • Fundamental Factors. The two most fundamental factors boil down to profitability and the valuation ratio, says Juan Pablo Villamarin, CFA and senior investment analyst at Intercontinental Wealth Advisors.
  • Technical Factors. ...
  • News. ...
  • Market Sentiment. ...

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What drives stock prices?

Stock prices are driven by a variety of factors, but ultimately the price at any given moment is due to the supply and demand at that point in time in the market. Fundamental factors drive stock prices based on a company's earnings and profitability from producing and selling goods and services. Technical factors relate to a stock's price history ...

Why do stocks move up?

Often a stock simply moves according to a short-term trend. On the one hand, a stock that is moving up can gather momentum, as "success breeds success" and popularity buoys the stock higher. On the other hand, a stock sometimes behaves the opposite way in a trend and does what is called reverting to the mean. Unfortunately, because trends cut both ways and are more obvious in hindsight, knowing that stocks are "trendy" does not help us predict the future.

Why is low inflation bad for stocks?

2  Deflation, on the other hand, is generally bad for stocks because it signifies a loss in pricing power for companies.

Why do you buy stock with a valuation multiple?

That's the reason for the valuation multiple: It is the price you are willing to pay for the future stream of earnings. 1:26.

What is discount rate?

The discount rate, which is used to calculate the present value of the future stream of earnings. A higher growth rate will earn the stock a higher multiple, but a higher discount rate will earn a lower multiple. What determines the discount rate? First, it is a function of perceived risk.

Where are stock prices determined?

Stock prices are determined in the marketplace, where seller supply meets buyer demand. But have you ever wondered about what drives the stock market—that is, what factors affect a stock's price? Unfortunately, there is no clean equation that tells us exactly how a stock price will behave.

Do company stocks track with the market?

Company stocks tend to track with the market and with their sector or industry peers. Some prominent investment firms argue that the combination of overall market and sector movements—as opposed to a company's individual performance—determines a majority of a stock's movement.

What happens when a stock is sold?

When a stock is sold, a buyer and seller exchange money for share ownership. The price for which the stock is purchased becomes the new market price. When a second share is sold, this price becomes the newest market price, etc.

How is a company's share price determined?

After a company goes public, and its shares start trading on a stock exchange, its share price is determined by supply and demand for its shares in the market. If there is a high demand for its shares due to favorable factors, the price will increase.

How to calculate market cap?

Market cap is calculated by taking the current share price and multiplying it by the number of shares outstanding. For example, a company with 50 million shares and a stock price of $100 per share would have a market cap of $5 billion.

How is the market cap determined?

A company's market cap can be determined by multiplying the company's stock price by the number of shares outstanding. The stock price is a relative and proportional value of a company's worth.

Why is market capitalization inadequate?

Market capitalization is an inadequate way to value a company because the basis of it market price does not necessarily reflect how much a piece of the business is worth.

What is a DDM in stock market?

There are specific quantitative techniques and formulas that can be used to predict the price of a company's shares. Called dividend discount models (DDMs), they are based on the concept that a stock's current price equals the sum total of all its future dividend payments (when discounted back to their present value).

What is market cap?

While market cap is often used synonymously with a company's market value, it is important to keep in mind that market cap refers only to the market value of a company's equity , not its market value overall (which can include the value of its debt or assets).

Learn why the stock market and individual stocks tend to fluctuate and how you can use that information to become a better investor

Tim writes about technology and consumer goods stocks for The Motley Fool. He's a value investor at heart, doing his best to avoid hyped-up nonsense. Follow him on Twitter: Follow @TMFBargainBin

What affects stock price?

High demand for a stock drives the stock price higher, but what causes that high demand in the first place? It's all about how investors feel:

The big picture is what matters

Long-term investors, like those of us at The Motley Fool, don't much care about the short-term developments that push stock prices up and down each trading day. When you have years or even decades to let your money grow, analyst reports and earnings beats are often fleeting and irrelevant.

Why is stock so expensive?

A stock is cheap or expensive only in relation to its potential for growth (or lack of it). If a company’s share price plummets, its cost of equity rises, also causing its WACC to rise. A dramatic spike in the cost of capital can cause a business to shut its doors, especially capital-dependent businesses such as banks.

What does the price of a stock tell you?

The stock's price only tells you a company's current value or its market value . So, the price represents how much the stock trades at—or the price agreed upon by a buyer and a seller. If there are more buyers than sellers, the stock's price will climb. If there are more sellers than buyers, the price will drop.

How does financial health affect stock price?

Financial Health. A company's stock price is affected by its financial health. Stocks that perform well typically have very solid earnings and strong financial statements. Investors use this financial data along with the company's stock price to see whether a company is financially healthy.

What is the goal of a stock investor?

The goal of the stock investor is to identify stocks that are currently undervalued by the market. Some of these factors are common sense, at least superficially. A company has created a game-changing technology, product, or service. Another company is laying off staff and closing divisions to reduce costs.

How does good news affect stock price?

It may be a positive earnings report, an announcement of a new product, or a plan to expand into a new area. Similarly, related economic data, such as a monthly jobs report with a positive spin may also help increase company share prices.

What is intrinsic value?

If there are more sellers than buyers, the price will drop. On the other hand, the intrinsic value is a company's actual worth in dollars. This includes both tangible and intangible factors, including the insights of fundamental analysis . An investor can investigate a company to determine its value.

Is a stock with a low dollar price cheap?

Many people incorrectly assume that a stock with a low dollar price is cheap, while another one with a heftier price is expensive. In fact, a stock's price says little about that stock's value. Even more important, it says nothing at all about whether that stock is headed higher or lower.

Pro Tip

Investing always carries some risk. That’s why it’s a good idea to spread out your investments among many different stocks.

Fundamental Factors

The two most fundamental factors boil down to profitability and the valuation ratio, says Juan Pablo Villamarin, CFA and senior investment analyst at Intercontinental Wealth Advisors.

Technical Factors

Technical factors are things that change the supply and demand of the stock that won’t fundamentally alter the prospects of generating cash, Plumb says.

News

If you’ve ever seen a company’s stock price go up or down following an earnings call, it’s because of the news.

Market Sentiment

Market sentiment, or investor sentiment, is the investor outlook regarding a particular stock’s performance in the market. Sentiment drives demand, which also influences supply.

Why are stocks going down?

Political issues, economic concerns, earnings disappointments and countless other reasons can send stocks lower or higher. But over the long term, stock prices will be driven by just a handful of fundamental factors such as earnings growth and changes in valuation.

Why are stocks volatile?

Stocks were volatile around the 2016 and 2020 U.S. presidential elections as investors waited to see which administration would be in charge for the next four years. But often, the reaction of markets isn’t obvious and traders can quickly shift their attention to a new topic of concern or excitement.

What is the effect of higher discount rates on valuation?

Higher discount rates lower the valuation investors are willing to pay. An investor who demands a 12 percent return is willing to pay less for the same asset as an investor who requires only an 8 percent return. The change in valuation can have a big impact on investors’ returns over time.

What is discount rate?

A discount rate is the rate investors use to calculate the present value of future cash flows. The discount rate can be influenced by an investment’s risk, interest rates and the return available from other investments. Higher discount rates lower the valuation investors are willing to pay.

Why do companies share their earnings with shareholders?

Mature companies tend to share more of their earnings with shareholders in the form of dividends or share repurchases because they aren’t able to deploy it themselves at attractive rates of return.

What is technical analysis in stock trading?

This analysis uses recent price movements and chart patterns in an effort to predict a stock’s future direction. Technical analysis can influence a stock’s price over the short term, but ultimately its value will come from the long-term earnings power of the business.

What is the key contributor to a company's return?

A key contributor to your return is the company’s growth in profits. This will be driven by the growth rate of the overall economy as well as the circumstances of the specific business.

Why is a company concerned about its stock price?

The prevention of a takeover is another reason a corporation might be concerned with its stock price. When a company's stock price falls, the likelihood of a takeover increases, mainly due to the fact that the company's market value is cheaper. Shares in publicly traded companies are typically owned by wide swaths of investors.

Why are share prices so high?

Companies with high share prices tend to attract positive attention from the media and from equity analysts. The larger a company's market capitalization, the wider the coverage it receives. This has a chain effect of attracting more investors to the company, which infuses it with the cash it relies on to flourish over the long haul.

Why should a company not overissue new shares?

A company should be careful not to over-issue new shares, because an overabundance of shares circulating in the market may diminish demand, where there’s simply not enough buyers to gobble up the shares, which could ultimately depress the stock price.

Why do analysts evaluate stock prices?

Analysts evaluate the trajectory of stock prices in order to gauge a company’s general health. They likewise rely on earning histories, and price-to-earnings (P/E) ratios, which signal whether a company’s share price adequately reflects its earnings. All of this data aids analysts and investors in determining a company’s long-term viability.

Why are stock options important?

For this reason, the existence of stock options is vitally important to stimulating a company's health. Otherwise put, executives stand to personally gain when they make strategic decisions that benefit a company's bottom line, which ultimately helps stockholders grow the value of their portfolios.

Why do creditors favor companies with higher prices?

Such healthy companies are better able to pay off long-term debt, which usually means they’ll attract lower-interest-rate loans, which consequently strengthens their balance sheets.

What is IPO financing?

Financing. Most companies receive an infusion of capital during their initial public offering (IPO) stages. But down the line, a company may rely on subsequent funding to finance expanded operations, acquire other companies, or pay off debt.

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Fundamental Factors

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In an efficient market, stock prices would be determined primarily by fundamentals, which, at the basic level, refer to a combination of two things: 1. An earnings base, such as earnings per share(EPS) 2. A valuation multiple, such as a P/E ratio An owner of common stockhas a claim on earnings, and earnings per share (EPS) i…
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Technical Factors

  • Things would be easier if only fundamental factors set stock prices. Technical factors are the mix of external conditions that alter the supply of and demand for a company's stock. Some of these indirectly affect fundamentals. For example, economic growthindirectly contributes to earnings growth. Technical factors include the following.
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News

  • While it is hard to quantify the impact of news or unexpected developments inside a company, industry, or the global economy, you can't argue that it does influence investor sentiment. The political situation, negotiations between countries or companies, product breakthroughs, mergers and acquisitions, and other unforeseen events can impact stocks and the stock market. Since s…
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Market Sentiment

  • Market sentiment refers to the psychology of market participants, individually and collectively. This is perhaps the most vexing category. Market sentiment is often subjective, biased, and obstinate. For example, you can make a solid judgment about a stock's future growth prospects, and the future may even confirm your projections, but in the meantime, the market may myopica…
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The Bottom Line

  • Different types of investors depend on different factors. Short-term investors and traders tend to incorporate and may even prioritize technical factors. Long-term investors prioritize fundamentals and recognize that technical factors play an important role. Investors who believe strongly in fundamentals can reconcile themselves to technical forces with the following popular argument…
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